BBC Sport

These are three graphics I created for the BBC Sport brand

This one was in the build up to the highly anticipated UFC fight between Dustin Poirier and Conor McGregor. BBC Sport does similar things by taking a caption from the social media of a star, as well as the photo and turning it into their content". I have taken this photo from McGregors official Instagram account and recycled his caption. This will build up the hype for the fight as the BBC Sport social accounts have millions of followers combined.

Vintage Beeb

I wanted to get create and make something that would resonate with the older generation of sports fan who find themselves on social media. I used the old BBC Sport logo that was used during the same time period as the fight I created the graphic for. I also found the commentary of the fight and used that as the caption. It's still in keeping with the current format of social content but it asks the question "What would social content have looked like if it was around in the 1990's?".

This piece is meant to be a quick piece that resembles a throwback from the BBC, almost as if it was a poster or promotional piece. Additionally, it can be seen as an in-fight update photo if social media was around back then. I had to flip the photo hence Bruno's name being backwards on his shorts. I also correlated the colours on either side of the graphic to match their shorts.