BT Sport

These are the content pieces I created to be published for BT Sport on their Twitter and Instagram feeds.

This one in particular is designed with BT Sports partnership/coverage with the UFC. This post is a fantasy "Tale of the Tape" graphic which highlights two fighters I'd have loved to have seen fight each other in their prime. This replicates the way that the UFC make their graphics, but I've added in the BT Sport logo. I would hope that this graphic would be accompanied by a caption that generates a reaction and interaction amongst fans, e.g. "This is our fantasy fight, whats your dream match up?".

The BT Sport boxing awards for 2020 was an idea I had towards the end of December. I thought I could create a graphic which highlights the accolades achieved by fighters signed to Frank Warren's Queensbury Promotions, and also relive events throughout the whole year. The coloured ovals represent the traditional colours of the boxing ring ropes. These also grab the attention of the users who view it. The selection of fighters will also evoke a reaction and a debate about who they think should have won an award. The design is also in keeping with the traditional BT Sport style.